《中外玩具制造》月刊 经由国家新闻出版总署、国家科技部批准, 2004年起国内外公开发行，并于同年成立了广东中外玩具制造杂志社。《中外玩具制造》以大视野、多角度及时报道国内外玩具制造业动态和市场趋势，极具指导性、前瞻性和实用性，是国内玩具业界最具影响力的主流媒体。为方便读者特别是国外读者更快获取信息，杂志同期出版电子版、英文精华版，并实现官方网站在线阅读。
About Guangdong Toy Association
Founded in 1988, Guangdong Toy Association (GDTA) is a social organization comprising toy enterprises, quality testing labs, related mass organizations, scientific research institutes, educational units and etc. After over 20 years of development, it has evolved into one of the most powerful, cohesive and influential trade organization, and honored as “Guangdong Leading Civilian Organization” by Department of Civil Affairs of Guangdong Province.
Consisting of Member Department, Information Department, Exhibition Department, Magazine Press, IT Department and Offices, GDTA Secretariat is a knowledgeable, professional and young team of 35 full-time employees. With 350 square meters of office space with independent proprietary rights, it has been working in a paperless and standardized managing way. In addition, with a huge well-constructed electronic data base, GDTA boasts rich resources of toy makers and buyers home and abroad.
Ever since its foundation, GDTA has been actively safeguarding interests of the industry, giving voice in rational demands for the industry and serving the industry in a practical way. Major works fall into the following aspects:
Firstly, working hard in information exchange and communication between the industry with the government. With a specialized research department, GDTA provides the latest news on industrial development and market trend home and abroad to toy enterprises and the government, gives voice on behalf of the industry. Besides, it fulfills survey and research tasks appointed by the government, to help the government in industrial management and law making.
Secondly, safeguarding interests of the industry and toy enterprises. From an objective and impartial point of view, GDTA makes active involvement in industrial affairs, and earnestly safeguards the interests of the industry. Meanwhile it fights for policy support on behalf of toy enterprises based on changing situations. Furthermore, it makes good coordination, consulting services, effectively promoting the healthy development of the industry.
Thirdly, organizing events on industrial planning, technical training, marketing & service and brand building, facilitating independent innovation, promotion industrial upgrading and transformation all around step by step in order to achieve sustainable development. These work have earned wide recognition and high praise of toy enterprises.
To better serve toy industry, GDTA established three platforms, which has gained wide influence within toy industry.
Guangzhou International Toy & Hobby Fair
Based in Guangdong, the world’s largest toy manufacturing base, Guangzhou International Toy & Hobby Fair was founded in 1989 and held annually from years onwards. By the year of 2014, it has saw 26 successful editions, making it a professional toy trade fair of the longest history and the greatest influence in mainland China. Ever since 2010, Guangzhou International Stroller and Baby Product Fair has been a concurrent event with Guangzhou International Toy & Hobby Fair. With mutual support, the two fairs attract more trade visitors from home and abroad.
Approved by the foreign trade and economic cooperation authorityin late 2014, Guangdong Toy Association (GDTA) joined hands with Messe Frankfurt, the world's largest trade fair company, to found a joint venture “Guangzhou Litong Messe Frankfurt Co Ltd” to co-host Guangzhou International Toy and Hobby Fair and Guangzhou International Stroller and Baby Product Fair. This strong alliance will see an increased internationality.
TOY INDUSTRY Magazine
Approved by the General Administration of Press and Publication and Ministry of Science and Technology, TOY INDUSTRY Magazine Press was established in 2004 and published a monthly – TOY INDUSTRY. Its coverage on the latest news and hottest trend in toy industry home and abroad provides forward-looking and practical guidance with high reading value, making it a leading toy media within the circle in China. English selection PDF and online version of each issue are available for overseas readers.
Established in 1997, www.ctoy.com.cn has acquired ICP license and been committed to information services for toy trade at home and abroad. As a professional and specialist portal website, it is the toy news source recognized by Google, Baidu, and Soso, the top three search engines in China. By now, there are over 10,000 registered enterprise members and 100,000 entries on product news on the website, making it the first choice of B2B platform within toy industry. To meet rapidly growing business demand, Litong Network Technology Co., Ltd was established in 2013 to run the website.
In addition, GDTA keeps a long-term cooperation with Hong Kong Trade Development Council (HKTDC), serving as the biggest mainland group participation agent for Hong Kong Toys & Games Fair, the second largest toy and game fair in the world, as well as Hong Kong Baby Products Fair. Furthermore, it is the primary agent for Mega Show by Kenfair International (Holdings) Limited.
Since its foundation, GDTA has gained good achievement by the participation and support of member enterprises and earned recognition of toy industry and all the other social sectors. For days to come, GDTA now is sparing no effort to keep pace with the time, continue to blaze a new trail and never miss any opportunities to realize the dream of China being a toy power.